rosemary hill art

CLIENT-

Self-Initiated / Founder of Rosemary Hill Art LLC

SCOPE-

Brand Creation

Illustration
Graphic Design – Product & Packaging
E-commerce & Marketing

BRIEF

I launched Rosemary Hill Art LLC, fter years designing for global brands, to pursue my long-standing dream of building my own creative business. The concept began with a unique idea: turning zodiac signs into original repeat prints for giftable lifestyle products — a niche I felt was missing from the market. While relocating to the U.S. and navigating the visa process, I took the opportunity to focus fully on developing my own illustration-led product range.

ACTION

Created all brand assets, product designs, illustrations, watercolours, and poster artwork
Designed and built an e-commerce store, managed photography, pricing, and packaging
Handled all marketing, social media, and fulfilment personally
Developed a growing product range that combines surface pattern design with playful, illustrative storytelling

OUTCOME

Built a successful product line with strong sales and 5-star customer feedback across multiple platforms
Received commissioned illustration and design work as a result of the brand’s visibility
Established a cohesive visual identity that resonates with a growing customer base
Used this project to expand my portfolio and refine skills across product development, marketing, and e-commerce